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MedTech Go-To-Market Strategy

Offered By: New England Medical Innovation Center (NEMIC) via edX

Tags

Health Care Courses Pricing Strategy Courses Clinical Research Courses Market Analysis Courses Market Segmentation Courses Medical Devices Courses

Course Description

Overview

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Have an idea for a Health Technology device, but don't know where to begin? ****

Course 3: Go-to-Market Strategy is the third and final course in the MEDTECH FUNDAMENTALS by NEMIC Virtual Classroom Certificate Program, and serves to explore critical market concepts within the highly-regulated MedTech commercial space. Course 3 contains 4 modules:

  • Know Your Market
  • Reimbursement Strategy
  • Pricing Strategy
  • Go-to-Market Strategy

Researched, developed, and delivered by industry professionals from some of the world's most admired and successful companies in Health Tech, Go-to-Market Strategy will examine critical components of the market positioning of a medical device.

In this course, NEMIC Advisors will guide you through a series of activities that will analyze the current market, and various market segments, understanding the payer pool, exploring and drilling-down to pricing your innovation, and more.

Come experience the most succinct, comprehensive MedTech education available.


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