Voice Search Marketing

Offered By: LinkedIn Learning

Tags

Marketing Courses Digital Marketing Courses Local SEO Courses

Course Description

Overview

Discover tools and techniques to optimize your site, content, and marketing strategies for voice-activated search.

Syllabus

Introduction

What is voice search?
State of voice activated search

1. Voice Search Landscape

Device overview
What are people searching for?

2. Voice Search SEO

Featured snippets
Optimize content for voice
HTTPS results
Site speed

3. Local Considerations

Google My Business
Your local plan
Your national plan

4. Future of Voice Search

Moderate predictions
Optimizing for voice assistants
Audio ads and the future of voice search

Conclusion

Next steps

Taught by

John Jantsch

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