UX Foundations: Generational Design

Learn how to design the right user experiences for different generations. Discover how to conduct effective research for each age group and apply adaptive design patterns.

Introduction

• Designing for different generations

1. Understanding the Generations

• Understanding Baby Boomers
• Understanding Gen X
• Defining the Oregon Trail generation
• Defining Millennials
• Understanding Gen Z
• Defining Gen Alpha

2. Research Techniques

• Qualitative research techniques
• Quantitative research techniques
• Usability testing for different generations
• Using video studies
• Mobile diary studies

3. Planning Your UX Research

• Recruiting tips for different audiences
• Question writing for different audiences

4. Design Patterns for Different Generations

• Translating research to design
• Design patterns for Baby Boomers
• Design patterns for Gen X
• Design patterns for Millennials
• Design patterns for Gen Z
• Design patterns for today's Gen Alpha children
• Designing across generations

Conclusion

• Next steps