UX Design: 3 Creating Personas

Offered By: LinkedIn Learning

Course Description

Overview

Make your development process more user-centered with personas. Learn about the importance of user personas, how to create them, and how to use them in your UX research and design.

Syllabus

Introduction

Welcome

1. Personas in the User-Centered Design (UCD) Process

What is a persona?
How personas fit into UCD
The benefits of personas

2. Persona Creation

Elastic vs. concrete users
Create assumption personas
Create a persona
How many personas do you need?

3. Data-Driven Personas

Data-driven personas are more believable
Gather data for personas
Maintain a persona data file

Conclusion

Know your user

Taught by

Chris Nodder

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