Understanding Augmented and Virtual Reality: An Introduction

Learn the basics of augmented reality, virtual reality, and extended reality, along with their respective relevance to your business or job function.

Introduction

• Transforming your business today

1. Demystifying Reality

• Types of realities
• 5G: Speed, power, and touch
• Understanding the ecosystem

2. Applications of Virtual Reality

• Virtual reality for real results
• VR work and meetings
• Learn, study, and play

3. Augmented Reality for Business

• From snap to stores
• Welcome to immersive wearables
• AR marketing

4. VR and AR Marketing

• Consumer goods
• NFTs and digital branding
• Shopping, sports, and entertainment

5. Creating Experiences

• The new experience economy
• Driving customer experience
• ROI in the metaverse

Conclusion

• VR, AR, and the dawn of the metaverse