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Top of Mind: Use Content to Unleash Your Influence (getAbstract Summary)

Offered By: LinkedIn Learning

Tags

Content Marketing Courses Digital Marketing Courses Thought Leadership Courses Online Presence Courses

Course Description

Overview

Learn how to use the content you produce as an avenue for earning customer trust in this audio-only summary of marketing executive John Hall’s insightful book.

Syllabus

1. Top of Mind
  • Becoming a top of mind business
  • How the internet has changed the marketplace
  • Building connections and trust
  • Digital content and social media
  • Content marketing

Taught by

getAbstract

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