The Value of Professional Graphic Design
Offered By: LinkedIn Learning
Course Description
Overview
There are no shortcuts for professional graphic design. This course helps clients and designers understand the value of graphic design and have more successful partnerships.
Syllabus
Introduction
- Welcome
- What is a graphic designer?
- Why should I hire a graphic designer?
- Why would professional graphic design help my business?
- What is the role of the graphic designer?
- Why shouldn't I design the work myself?
- How do I find the right graphic designer?
- What do I need to ask when choosing a designer?
- What is the process and my involvement?
- How much should the project cost?
- What is a professional graphic designer?
- Why is it important to have a design education?
- Articulating the value of professional graphic design
- How do I justify how much I charge?
- What is my responsibility in the process?
- What is not my responsibility in the process?
- How can I work with a client to create a successful solution?
- How can I prove the project was successful?
- Recap
Taught by
Sean Adams
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