YoVDO

The Science of Logo Design

Offered By: LinkedIn Learning

Tags

Logo Design Courses Cognitive Psychology Courses Brand Identity Courses

Course Description

Overview

Learn about scientifically-based design principles that designers can leverage to create stronger logos.

Syllabus

The Science of Logo Design
  • The ARMM model
  • A is for attention
  • R is for response
  • M is for meaning
  • M is for memory
  • ARMMed and dangerous

Taught by

William Lidwell

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