YoVDO

The 22 Immutable Laws of Branding (Blinkist Summary)

Offered By: LinkedIn Learning

Tags

Branding Courses Marketing Courses Brand Positioning Courses Brand Management Courses Brand Identity Courses

Course Description

Overview

Get bite-sized branding tips to build your company, product, or service into a world-class, world-wide brand.

Syllabus

Introduction
  • Top tips of branding
1. The 22 Immutable Laws of Branding
  • Brands with a narrow focus
  • Publicity and advertising
  • The key to growth
  • Building trust in a brand
  • The long haul
  • Core brand identity and expansion
  • Logos
  • Brand names
  • Reinventing a brand
Conclusion
  • Perception is everything

Taught by

Blinkist

Related Courses

Introduction to Marketing
University of Pennsylvania via Coursera 市场营销概论 (中文版）
University of Pennsylvania via Coursera Building Strong Digital Brands
Berlin Career College via iversity Introdução ao Marketing Analítico
Insper via Coursera Marketing Management - I
Indian Institute of Technology Kanpur via Swayam