Storytelling for Data and Design

Want to become a better storyteller? Tune into this course to learn how to visualize and convey more compelling stories, regardless of your industry, using the tools within Canva.

Introduction

• Storytelling stands the test of time
• Why are stories important?

1. Telling Visionary Stories

• Being a genuine storyteller and person
• Consistency and practice make almost perfect
• Building and guiding a narrative

2. Audience Analysis and Exploration

• Understanding your audience
• Layered exploration in three degrees
• Creating meaningful connections
• Optimizing for retention

3. Building Your Narrative with a Storyboard

• What is a storyboard?
• Show, don't tell
• Navigating the elements of a storyboard
• Aligning text and visuals
• Building a visually expressive narrative
• Presenting your storyboard

4. Storytelling + Storyboarding = Action

• Vlog or YouTube video
• Business or agency pitch
• Data visualization and reporting

Conclusion

• Next steps