Social Media Stories: Creative Strategies and Tips
Offered By: LinkedIn Learning
Course Description
Overview
Digital marketing expert Martin Waxman teaches how to creatively leverage social media stories to help achieve your business goals.
Syllabus
Introduction
- Use social media stories to market your brand
- Developing your story strategy for marketing success
- Generating story ideas for your brand
- Applying storyboard techniques to social media stories
- Creating stories: From budget to production
- Enhancing stories with AR, stickers, and GIFs
- Marketing and measuring social media stories in real time
- Showcasing your brand personality with social media stories
Taught by
Martin Waxman
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