Social Media Stories: Creative Strategies and Tips

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Augmented Reality Courses Content Creation Courses Digital Storytelling Courses Storyboarding Courses Marketing Analytics Courses Instagram Stories Courses

Course Description

Overview

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Digital marketing expert Martin Waxman teaches how to creatively leverage social media stories to help achieve your business goals.

Syllabus

Introduction

Use social media stories to market your brand

1. Planning Your Social Media Stories for Marketing

Developing your story strategy for marketing success
Generating story ideas for your brand
Applying storyboard techniques to social media stories

2. Producing Your Social Media Stories

Creating stories: From budget to production
Enhancing stories with AR, stickers, and GIFs

3. Promoting Your Social Media Stories

Marketing and measuring social media stories in real time

Conclusion

Showcasing your brand personality with social media stories

Taught by

Martin Waxman

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