YoVDO

Social Media for Video Pros

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Digital Marketing Courses Content Strategy Courses Video Production Courses Twitter Courses Facebook Courses LinkedIn Courses

Course Description

Overview

Learn how to use social media to its full potential. Boost your reach and reputation as a filmmaker, vlogger, or video professional.

Syllabus

Introduction
  • Want to use social media for your video business?
1. What Is Social Media?
  • A working definition of social media
  • Cutting through the hype
  • The impact of social media on your creative business
2. The State of the Internet
  • Key trends in internet use
  • Key social statistics in internet use
  • The rise in mobile computing
  • Consumption of video online
3. Becoming an Enlightened Social Media User
  • The order of operations
  • Social media tenets
  • Showing a genuine you
  • Avoiding oversharing
4. Posting Strategies
  • How often to post
  • What to post
  • Scheduling posts
  • Considering terms of service
5. Monitoring Your Social Identity
  • Searching your identity with saved searches
  • Measuring your social media impact
  • Protecting your reputation
6. Best Practices for Specific Platforms
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Vimeo
Conclusion
  • Goodbye

Taught by

Richard Harrington

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