Selling into Industries: Healthcare

Offered By: LinkedIn Learning

Tags

Sales Courses Healthcare Industry Courses

Course Description

Overview

Learn how to increase your sales and your impact when selling into the healthcare industry.

Syllabus

Introduction

Welcome
What you should know

1. Setting Yourself Up for Success

Where do you fit in the world of healthcare?
Customer intelligence: Identifying payer sources
Understand the key metrics of your buyer

2. Tailoring Your Approach

Provider hot buttons
Supplier hot buttons
Get to the senior level
Craft your narrative

3. Creating Urgency

Codify your impact
Address the care vs. cost debate
Use case studies

4. Closing the Deal

Trials
Contracts
Delivery

Conclusion

Next steps

Taught by

Lisa Earle McLeod and Elizabeth (McLeod) Lotardo

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