YoVDO

Repurposing Video Content for Different Social Media Platforms

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Digital Marketing Courses Video Editing Courses Video Marketing Courses

Course Description

Overview

Learn to repurpose your videos to best match the specifications for each social media platform and audience—so that you can save time and optimize your reach and impact.

Syllabus

Introduction
  • Diving into repurposed video strategies
1. Why Repurpose Video Content?
  • Characteristics of video content
  • Technical specs of online video
  • Social media platform recommendations
  • Methods of repurposing
2. Creating Base Videos
  • Getting to know the brand
  • Getting to know the assets
  • Making the base videos: Video 1
  • Making the base videos: Video 2
  • Making the base videos: Video 3
3. Repurposing Video into Other Videos
  • Video 1: Changing titles, music, and more
  • Video 2: Changing the style, and more
  • Video 3: Changing the visuals, and more
  • Making a mashup or compilation video
  • Editing for length
  • Changing your video's aspect ratio
4. Repurposing Video into Other Content
  • Extracting images for graphics and memes
  • Creating animated gifs
  • So many multimedia possibilities!
Conclusion
  • Next steps

Taught by

Ashley Kennedy

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