Marketing Virtual Events
Offered By: LinkedIn Learning
Course Description
Overview
Learn how to market, promote, and engage your audience during your next event, whether it's virtual or hybrid.
Syllabus
Introduction
- The power of virtual and hybrid events
- Set up your digital registration
- Leverage your email database
- Video marketing for your event
- Leverage social media profiles
- Engage speakers and sponsors
- Engage staff and volunteers
- Engage event attendees
- Use hashtags for event marketing
- Create a call to action
- Offer early bird incentives
- Showcase your virtual event live
- Engage your virtual event audience
- Executing a successful hybrid event
- Offer incentives for future events
- Create content for future events
- Follow-up with event attendees
- Generate positive event testimonials
- Get started with your virtual or hybrid event
Taught by
Melodie Tao
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