Marketing on Twitter
Offered By: LinkedIn Learning
Course Description
Overview
Learn how to use Twitter to market your business, products, and services.
Syllabus
Introduction
- Twitter is a great place for businesses
- Why your business should be on Twitter
- Establish marketing objectives on Twitter
- Build your brand on Twitter
- Add a photo and cover image to your Twitter profile
- Write your Twitter bio
- Pin a tweet
- Connect with contacts on Twitter
- Explore hashtags on Twitter
- Use Twitter lists
- Craft a great tweet
- Create a tweet schedule
- Track the success of your tweets
- Leverage the power of retweets
- Set up an advertising account on Twitter
- Launch your Twitter ad campaign
- Measure your advertising efforts
- Craft exciting content for Twitter
- Create compelling offers on Twitter
- Add Twitter buttons and widgets to your website
- Take your Twitter marketing to the next level
Taught by
Megan Adams
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