Logo Design: Creating Brand Extensions
Offered By: LinkedIn Learning
Course Description
Overview
Learn strategies and best practices to consider when creating brand extensions for existing logos.
Syllabus
Introduction
- Creating a brand system
- Establishing primary brand assets
- Alternate formats
- Creating reverse brand assets
- Badge designs
- Brand patterns
- Brand iconography
- Brand character
- Brand merchandise
- Vehicle graphics
- Social media graphics
- Setting up final deliverables
- Setting up a brand style guide
- Next steps
Taught by
Von Glitschka
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