Live Streaming on YouTube

Offered By: LinkedIn Learning

Tags

Livestreaming Courses Event Planning Courses Team Building Courses

Course Description

Overview

Get started live streaming on YouTube. Discover what you need to know to broadcast live on YouTube, create buzz, and build your following.

Syllabus

1. How to Plan a Live-Stream Event

How to promote a live stream
Planning a tentpole event
Building your team
Using tools to invite people
Communicating with participants
The importance of lighting
The importance of audio

2. How to Run a Live-Stream Event

How to run a live stream
Getting started
Basic event information
Private versus unlisted event, and custom versus quick setup
Advanced settings
Creating the event
Choosing a bitrate for streaming
Selecting an encoder
Wirecast basics
Previewing and starting the live stream, part 1
Previewing and starting the live stream, part 2
Content ID
Additional resources

3. How to Market a Live-Stream Event

How to market a live stream
Taking advantage of Google marketing tools
YouTube archival capabilities
Gamification
Increase channel subscriptions

Taught by

CreatorUp

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