YoVDO

Learning LinkedIn Sales Navigator

Offered By: LinkedIn Learning

Tags

LinkedIn Marketing Courses Lead Generation Courses Business Growth Courses

Course Description

Overview

Find more leads and build out your social sales strategy with the power of LinkedIn Sales Navigator.

Syllabus

Introduction
  • Sell more effectively with Sales Navigator
1. Stay On Top of Leads and Accounts with Sales Navigator
  • When to use LinkedIn and Sales Navigator
  • Explore your Sales Navigator homepage
  • Zone into the right buyers with defined Personas
2. Identify Key Accounts and Uncover Competitive Intelligence
  • Find your priority and new accounts
  • Organize your saved accounts in an account list
  • Uncover actionable insights using buyer intent
  • Gain valuable customer intelligence on account pages
  • Map buyer circles for better multithreading
3. Find Leads and Stay Organized
  • Create searches to find and prioritize leads based on relationship pathways
  • Pinpoint the right buyers based on their actions on LinkedIn
  • Uncover leads insights with Lead Pages
4. Build Effective Engagement Strategies for Trusted Relationships
  • Establish business relationships with warm referrals
  • Effective engagement strategies with InMail
  • Share content and access engagement insights with Smart Links
5. Use Sales Navigator While on the Go
  • Get familiar with the mobile app
Conclusion
  • Where to turn for help with your Sales Navigator questions

Taught by

Donna Alexander

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