YoVDO

Learning Catalog Design

Offered By: LinkedIn Learning

Tags

Graphic Design Courses Marketing Courses Branding Courses Typography Courses Product Photography Courses Print Media Courses

Course Description

Overview

Discover the best strategies for how to design a catalog that advertises products, promotes sales, and effectively conveys information to buyers.

Syllabus

Introduction
  • Create your own modern catalog design
  • Get started with catalog design
1. Why Paper?
  • Paper catalog: Limitations
  • Paper catalog: Strengths
  • Think and plan
2. Build Your Catalog
  • Format options
  • Paper choices
  • Photography overview
  • Typography overview
3. Real-World Examples
  • Ikea
  • Duluth
  • Prana
  • Green Acres
  • Big Sur
Conclusion
  • Next steps

Taught by

John McWade

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