YoVDO

Learning Art Direction

Offered By: LinkedIn Learning

Tags

Art Direction Courses Career Development Courses Graphic Design Courses

Course Description

Overview

Interested in taking the next step in your graphic design career? Learn what it takes to be an effective art director.

Syllabus

Introduction
  • Welcome
  • My brief story: Art direction
1. The Art Director Role
  • What is an art director?
  • Art director vs. a designer
  • Path to becoming an art director
2. What Makes a Good Art Director
  • Essential skills of an art director
  • Responsibilities of an art director
  • Directing designers
  • Directing photographers, illustrators, and typographers
  • Giving feedback
  • Receiving feedback
  • What good art directors have in common
3. Art Direction in Action
  • Case Study: Frank Lloyd Wright Foundation website
  • Case Study: Newsweek
Conclusion
  • Next steps

Taught by

Bonnie Siegler

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