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Leading International Growth

Offered By: LinkedIn Learning

Tags

Leadership Courses Market Analysis Courses Value Proposition Courses Cross-Cultural Communication Courses International Business Courses B2C Marketing Courses B2B Marketing Courses

Course Description

Overview

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Learn to implement approachable and achievable leadership skills to drive strategic international growth.

Syllabus

Introduction
  • Leading international growth
1. Do Your Homework
  • Define information gaps
  • Fill information gaps
  • Analyze information and insights
  • Leverage insights and analysis
  • Plan for pitfalls
2. Assess Your Value Propositions
  • Choose the right criteria
  • Evaluate remote routes to market
  • Examine best B2B practices
  • Examine best B2C practices
3. Cross-Cultural Considerations
  • Develop a global mindset
  • Classify business cultures
  • Resolve ambiguity
Conclusion
  • You're ready to lead international growth

Taught by

Allyson Stewart-Allen

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