YoVDO

Lead Generation: Social Media

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Communication Skills Courses Lead Generation Courses Content Creation Courses Social Media Advertising Courses

Course Description

Overview

Dramatically increase lead volume and quality without increasing your budget. Get practical strategies for identifying your true audience and crafting effective social media ads.

Syllabus

Introduction
  • Online lead generation made easy
1. What You’re Selling and Why
  • Identify the product or service to sell
  • How to determine the best way to sell your product or service
  • The hidden in plain sight secret to making ads profitable
2. Identify the Audience
  • Identifying who's most likely to buy
  • How to pay the least when advertising
  • How to get attention in today's competitive business climate
  • How to communicate effectively in an ad
3. How to Attract Attention
  • What to say in your video ad to get people to buy
  • How to turn a boring message into straight fire
  • How to get people to take action
4. Videos That Generate Leads
  • How to make a professional video ad with no budget
  • Is advertising actually risky?

Taught by

Billy Gene Shaw

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