Interaction Design for Ecommerce

Offered By: LinkedIn Learning

Tags

Interaction Design Courses E-commerce Courses User Experience Courses User Interfaces Courses Website Design Courses Customer Journey Courses Conversion Optimization Courses

Course Description

Overview

Learn how to approach user interaction—and satisfaction—with ecommerce apps and websites from a user experience professional.

Syllabus

Introduction

Great ecommerce user experiences

1. Online Shopping Behavior

How people buy online
B2B ecommerce
Omnichannel ecommerce
Responding to a pandemic

2. Understand Your Site's Goals

Helping decision-making
Persuading people to buy
Supporting the purchase process
Out-of-band communications

3. Ecommerce Design Guidelines

Homepage
Search and navigation
Category pages
Product pages
Carts
Checkout
Gift finders and wish lists
Gift cards

4. Making the Changes

Forming a successful team
Journey and service mapping
Testing changes

Taught by

Chris Nodder

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