Influence versus Manipulation: The Ethics of Persuasion

Offered By: LinkedIn Learning

Tags

Persuasion Courses Storytelling Courses Ethics Courses Presentation Skills Courses Influence Courses

Course Description

Overview

Learn strategies to influence others, avoid common missteps, and drive success.

Syllabus

Introduction

Recognizing persuasion

1. Application of Communication

Not just a sales technique
Avoiding tendencies

2. Preparing to Persuade

Pushing and pulling
Communicating with confidence
Frames of reference

3. Leveraging Relationships

Building rapport
Matching and mirroring
Setting a pace

4. Preparing the Information

Persuasive presentations

5. Tactics of Persuasion

Persuasive storytelling
Embedding commands
Influencing outcomes
Overcoming challenges

Conclusion

Action planning

Taught by

Madecraft and Don Gilman

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