Graphic Design Foundations: Ideas, Concepts, and Form

Find inspiration in a course on the genesis of design ideas. Explore topics such as metaphors, humor, typography, iconography, imagery, and more.

Introduction

• Ideas, concepts, and form in graphic design

1. Foundations

• Scenes
• Pointless chaos
• Symbols: The visual shortcut

2. Fused Metaphors

• Fused Metaphors: An introduction
• Fused metaphors: Examples
• Fused metaphors: How-to

3. Typographic Concepts

• Type as image
• Make the type do double duty
• Expressive typography
• When type comes to the rescue

4. Humor

• Why use humor
• Dangerous ideas
• Visual puns

5. Icons and Iconography

• What is an icon?
• Icons as language
• Cultural communication

6. Multiple Images

• Images and meaning
• Telling stories
• Pros and cons

7. Appropriation and Sampling

• What is appropriation?
• Making connections
• Audience and surgical precision

8. Ways of Making

• Working with multiple types of media

Conclusion

• Recap