Flip the Script: A Toolkit for Sellers and Negotiators (Blinkist Summary)

Effective sellers don't push—they persuade. In this audiobook summary, learn how to make the sale by convincing buyers that your idea was their idea.

Introduction

• Providing information to reach your desired conclusion

1. Flip the Script: A Toolkit for Sellers and Negotiators

• Using status alignment to sell
• The keys to establishing credibility
• Focus on ideas that are common to everyone
• Frame your proposal in terms your clients are familiar with
• Leveraging pessimism is the key to success in sales
• Always be true to your authentic self

Conclusion

• Presenting ideas to your buyer