Doing Good to Build a Profitable Business

Elevate your company by learning how to be intentionally good. Discover how to create a more caring work culture, serve others, and identify and attract your ideal clients.

Introduction

• Doing good is an advantage for your business
• Embedding good at the core of your business

1. What Does It Mean to Be Good in Business?

• Defining good in business
• Serving others
• Making a bigger impact
• Providing good leadership

2. Good Makes Your Work Better

• Building everyday practices for good business
• Using a positive perspective at work
• Being authentic and true in the work you do

3. How Good Impacts Your Culture

• The ingredients of a positive culture
• Using a mission to drive engagement
• Building a team that is already aligned
• Creating a caring culture
• Evaluating where to start to get better

4. A More Authentic Way to Get Clients

• What makes a good client for you?
• What corporate criteria do you have to find the right clients?
• How you can attract more of your ideal clients?

Conclusion

• Next steps to be a force of good