YoVDO

Digital Strategy

Offered By: LinkedIn Learning

Tags

Digital Transformation Courses Artificial Intelligence Courses Ecosystems Courses Digital Innovation Courses Digital Disruption Courses

Course Description

Overview

Learn how to develop a successful digital strategy. Find out how to harness AI and digitize your products, services, and value chain.

Syllabus

Introduction
  • The opportunity of digital disruption
  • Beware the “digital lipstick” syndrome
1. Digital Strategy: Foundational Ideas
  • Rethinking strategy in the digital era
  • Think of digital disruption as a gift
  • Start with customer obsession
2. Digital Innovation
  • Building purely digital products and services
  • Digitizing existing products and services
  • Digitizing your value chain
3. Platforms and Ecosystems
  • Embracing the new era of ecosystems
  • Competing via or on platforms
  • Harnessing the wisdom of crowds
4. Artificial Intelligence
  • What is AI and where is it headed?
  • Harnessing AI for competitive advantage
  • Avoiding biases and other pitfalls
5. Building a Digital Culture
  • Becoming an agile organization
  • The key takeaways

Taught by

Anil Gupta and Haiyan Wang

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