Developing a YouTube Strategy
Offered By: LinkedIn Learning
Course Description
Overview
Trying to launch your very own YouTube channel? Learn how to build a profitable and successful strategy for developing and releasing content that hooks viewers.
Syllabus
Introduction
- Get your YouTube channel started right
- Consistency in content
- Viral vs. audience-building content
- Trending vs. evergreen content
- Quality vs. quantity
- Creating a format for your videos
- Research your competition
- Optimize for search
- Planning out your content and release schedule
- Social media promotion
- Having a website
- A short look at shorts
- Keep learning and YouTubing
Taught by
Ash Blodgett
Related Courses
Writing for the WebOpen2Study Digital and Social Media Marketing
Salford Business School, University of Salford via iversity Digital Marketing Capstone
University of Illinois at Urbana-Champaign via Coursera Introduction to Google SEO
University of California, Davis via Coursera Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
IE Business School via Coursera