YoVDO

Developing a YouTube Strategy

Offered By: LinkedIn Learning

Tags

Content Strategy Courses Digital Marketing Courses Social Media Marketing Courses Search Engine Optimization Courses Video Production Courses Content Creation Courses Audience Building Courses Video Marketing Courses

Course Description

Overview

Trying to launch your very own YouTube channel? Learn how to build a profitable and successful strategy for developing and releasing content that hooks viewers.

Syllabus

Introduction
  • Get your YouTube channel started right
1. Content Strategy
  • Consistency in content
  • Viral vs. audience-building content
  • Trending vs. evergreen content
  • Quality vs. quantity
  • Creating a format for your videos
2. Releasing Strategy
  • Research your competition
  • Optimize for search
  • Planning out your content and release schedule
  • Social media promotion
  • Having a website
Creating and Publishing YouTube Shorts
  • A short look at shorts
Conclusion
  • Keep learning and YouTubing

Taught by

Ash Blodgett

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