Data Ethics: Managing Your Private Customer Data

Learn how to make informed, ethical decisions on how to use your customer data.

Introduction

• Data ethics for business

1. Thinking about Ethics

• The definition of data ethics
• Ethical relativism vs. objectivism
• Deontology
• Utilitarianism
• Ethics in ransomware
• The seven major data ethics challenges

2. Privacy

• The history of privacy
• Public vs. private data
• Individual privacy
• Group privacy
• Think about affinity privacy
• Discuss privacy in meetings

3. Data Ownership

• Who owns user data?
• Think about data provenance
• The Internet of Things (IoT)
• Can you sell customer data?
• Big Data
• Devices sharing data with one another

Conclusion

• Next steps