Creating Your Personal Brand

Learn how to create the brand of you. Craft a personal brand that puts you in control of your career and attracts opportunities.

Introduction

• What is personal branding?

1. Personal Branding

• Creating your personal brand
• Creating career opportunities
• Building influence

2. Creating Your Brand

• Defining your current brand
• Creating your desired brand
• Identifying your target audience

3. Marketing and Positioning Your Brand

• Creating a personal marketing strategy
• Networking your personal brand
• Managing your online reputation
• Conveying your personal brand authentically
• Creating a perfect elevator pitch

Conclusion

• Start today to take control of your brand