Creating a Buzz

Offered By: LinkedIn Learning

Tags

Marketing Courses Social Media Marketing Courses Public Relations Courses Podcasting Courses Personal Branding Courses Business Growth Courses Customer Engagement Courses Brand Building Courses

Course Description

Overview

Companies that create a buzz create a following. Learn how to create a buzz around your own project or business.

Syllabus

Introduction

Build a following by building a buzz
The power of a buzz

1. Creating a Buzz Principle

Developing momentum
Hard, smart, passion
Know your why

2. Buzz Flywheel

The buzz flywheel
Growth to excel
Leveraging a personal brand
Your people
Your customers
Excel with the press
Using money

3. Compounding the Buzz

Social media
Podcasts
Awards

Conclusion

Next steps

Taught by

Jeff Fenster and Madecraft

Related Courses

MM001: Créer un plan de communication efficace
Independent Public Relations Research
National University of Singapore via Coursera Introduction to Public Relations
National University of Singapore via Coursera Public Relations Campaigns
National University of Singapore via Coursera Social Media in Public Relations
National University of Singapore via Coursera