Corporate Video Essentials: Production

Learn practical techniques for producing corporate video shoots, from locations to shooting to releases and more.

Introduction

• What you will learn in this course

1. The Day of the Shoot

• Reviewing your preproduction
• Day of shoot communications
• Scheduling call times

2. Logistics

• Confirming your shooting locations
• Parking and load-in
• Staging equipment

3. Capturing Great Footage

• Indoor B-roll strategies
• Outdoor B-roll strategies
• Using a shot list
• Tools for added interest

4. Creating Compelling Interviews

• Composing the interview
• Capturing great sound for an interview
• Lighting essentials for indoor interviews

5. Managing the Flow of the Interview

• Interview techniques
• Ensuring coverage
• Interview challenges and solutions
• Strategies when an interview is your voiceover

6. The Need for Releases

• Location releases
• Talent releases
• Understanding intellectual property

7. Field Media Management

• Capturing scene information
• Capturing shoot notes
• Managing media in the field
• 3-2-1 backup

Conclusion

• Transitioning to post