Communicating Change in an Enterprise-Wide Transformation

Offered By: LinkedIn Learning

Course Description

Overview

Learn about how to develop a communication strategy that is intentional and strategic while building a set of practical tools to lead change in a successful enterprise-wide transformation.

Syllabus

Introduction

Lead transformations with powerful communication
What is transformation?
Common communication mistakes

1. Know Your Stakeholders

Designing a stakeholder analysis
Getting to know your stakeholders

2. Getting Alignment on Your Communications Message

What is the problem?
What is the solution?
What is the strategy?
What is the outcome?

3. Execute Communications Effectively

Developing your communication strategy
Communication governance
Writing and tracking your communication plan

Conclusion

Next steps

Taught by

Sheila Virani

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