Business Storytelling with C.C. Chapman
Offered By: LinkedIn Learning
Course Description
Overview
Learn how to apply the principles of storytelling to everyday business communication. Tell stories that communicate, inspire, and get your projects out the door.
Syllabus
Introduction
- Welcome
- Why use stories in business?
- Clearly define your goals
- Profile your ideal audience
- The creative brainstorm
- Nail down the details
- Plan the strategy
- Review and evaluate
- Good examples and resources
Taught by
C.C. Chapman
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