Business Storytelling with C.C. Chapman

Offered By: LinkedIn Learning

Course Description

Overview

Learn how to apply the principles of storytelling to everyday business communication. Tell stories that communicate, inspire, and get your projects out the door.

Syllabus

Introduction

Welcome
Why use stories in business?

1. Building a Story

Clearly define your goals
Profile your ideal audience
The creative brainstorm
Nail down the details
Plan the strategy
Review and evaluate
Good examples and resources

Taught by

C.C. Chapman

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