Business Analytics: Sales Data

Get more value from your organization's sales data. Discover how to use business analytics tools and techniques to create actionable insights, generate more leads, and close more deals.

Introduction

• Generating sales insights

1. Sales Data 101

• Tools to track sales data
• Common challenges
• Sales metrics to study
• Using data source maps
• How data is structured

2. Effective Sales Analysis

• Tools for studying your data
• Building a PivotChart in Excel
• Data visualization basics
• Sales dashboard
• Reporting infrastructure
• Sales and marketing dashboard

3. Types of Sales Analysis

• Type of sales analysis
• Identifying seasonality
• Categorical analysis
• Regional analysis

4. Tools to Analyze Sales Data

• Sales analysis with Google Analytics
• Sales analysis with Tableau
• Sales analysis with Power BI

5. Additional Resources

• Tableau forums
• Utilizing Reddit
• Watching YouTube

Conclusion

• Time to analyze