Building Your Visibility as a Leader

Being seen as a leader is a key ingredient to actually becoming a leader. In this course, get strategies for projecting leadership and boosting your overall visibility.

Introduction

• Leaders need to share their leadership
• The value of mental real estate
• The future of leadership and the future of work

1. Projecting Leadership to Your Audience

• Know your audience to show leadership
• The costs of leadership visibility

2. The Medium of Choice to Convey Leadership

• Look for best practices in leadership visibility
• Use podcasts and videocasts to be seen as a leader
• Use presentations to project leadership
• Use books as a leadership business card

3. Leveraging the Media

• Use traditional media to promote your visibility
• Use digital media and new media to promote your visibility

4. The Last Keys

• Demonstrate authenticity as a leader
• Overcoming fears and taking risks

Next Steps

• The Audience of one
• Make the investment to be a visible leader
• Create your leadership visibility plan