Building a Creative Online Community

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Digital Marketing Courses Podcasting Courses Content Strategy Courses Audience Engagement Courses Brand Building Courses Video Marketing Courses

Course Description

Overview

Learn how to create and nurture an engaged online community to enhance your creative business.

Syllabus

Introduction

Create an online community worth noticing
The benefits of an online community

1. Creating Your Strategy

Where do you start?
What are your online community goals?
Define your personas and target market
Do a social media competitive analysis
How to build your online strategy

2. Choosing the Right Platforms

Choose your platforms
To podcast or not to podcast?
Which video platforms are right for me?

3. Creating a Following Online

Create a content outline and schedule
Build your brand by understanding your voice
Create a consistent look on social media
Share meaningful content with users
Efficiencies, tips, and tricks for your online community

Conclusion

A review and plan for the future

Taught by

Justin Ahrens

Related Courses

Content Strategy for Professionals: Engaging Audiences
Northwestern University via Coursera Social Media for Journalists: The Basics
Independent Informer et communiquer sur les réseaux sociaux
First Business MOOC Talk the Talk: How to Give a Great Presentation
The Open University via FutureLearn Arts and Culture Strategy
University of Pennsylvania via Coursera