Become a Thought Leader

Thought leaders stand out from the rest in their field—they create their own advantage to advance faster in their careers, attract more business, build more wealth, and spread their message. Learn how to take what you know, what you do, and who you are and share it more widely and effectively to be known as an expert in your industry.

• Identify your authentic thought leadership approach and personal brand.
• Set goals and build a strategy around your ideas, codify what you know, build a bigger sphere of influence, and amplify your message.
• Build an online communication approach and in-person communication skills.

• Course 1: Becoming a Thought Leader
• Become a thought leader. Learn techniques to develop a compelling message, build influence, and track your impact.
• Course 2: Creating Your Personal Brand
• Learn how to create the brand of you. Craft a personal brand that puts you in control of your career and attracts opportunities.
• Course 3: Defining and Achieving Professional Goals
• Learn how to define and set professional goals—and then work to achieve them.
• Course 4: Bill George on Self-Awareness, Authenticity, and Leadership
• Become the authentic you. LinkedIn Influencer and leadership thought leader Bill George introduces the concept and practice of authentic leadership.
• Course 5: Shane Snow on Storytelling
• LinkedIn Influencer Shane Snow shows how to tell stories about products, brands, and causes so that customers care.
• Course 6: Body Language for Leaders
• Learn what you are communicating with your body language and how you can establish leadership presence.
• Course 7: Communicating with Confidence
• Get simple communication tools, strategies, and tips to help you communicate with confidence.
• Course 8: Writing to Be Heard on LinkedIn
• Get practical advice on how to write great posts and create conversations around your ideas on LinkedIn.