Advertising on Pinterest

Harness the power of the promoted pin. Learn how to create effective, engaging pins and winning campaigns on Pinterest, as well as track conversions and audience engagement.

Introduction

• Get attention on Pinterest

1. Pinterest Ads Basics

• An overview of advertising on Pinterest
• Create a Pinterest business account

2. Create a Pin to Promote

• Tips for creating engaging pins
• Pinterest ads standards and specs
• Upload your pin to Pinterest

3. Create a Campaign in Pinterest Ads

• Select campaign goals
• Target and ad group details
• Select a pin and enter billing info
• Manage and edit ads

4. Review Pinterest Ads Analytics

• Review audience insights
• Pinterest ads metrics and concepts
• Find value in Pinterest Analytics
• Track conversions on your website

Conclusion

• Next steps