Complete Journey Builder Tasks
Offered By: Salesforce via Trailhead
Course Description
Overview
Expand your journey solutions with custom activities, behavioral triggers, and more.
- Identify the most effective journey for your customers with Path Optimizer.
- Improve your journey campaigns and measure their performance.
- Explore ready-made Journey Builder activities and build custom activities.
- Use behavioral triggers to send emails based on contact behavior.
Syllabus
- Path Optimizer in Journey Builder
- Experiment with Your Customer Journeys
- Create a Path Optimizer Activity
- Journey Campaign Analytics and Optimization
- Measure Journey Campaign Performance
- Optimize Customer Journeys with Versions
- Organize Your Journeys with Tags and Folders
- Custom Activities in Journey Builder
- Define Your Custom Activity
- Develop Your Custom Activity
- Troubleshoot Your Custom Activity
- Behavioral Triggers in Journey Builder
- Recover Abandoned Carts
- Use Behavioral Triggers in Marketing Cloud
Tags
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