Introducing Personal Lines Insurance

Personal lines insurance is one of the major components that make up the global financial services industry. On this course, you will be introduced to the various types of insurance and their function.

You will cover how and why personal lines insurance is taken out and learn how insurance products are distributed. You will also understand the structure of the insurance market, key roles in the insurance industry, and the concept of risk.

If you are involved in the design or distribution of Personal Lines insurance in the UK or EU, the IDD legislation requires you to complete a minimum of 15 CPD hours per year. Completion of this course can count as 8 hours of your 15 hour minimum annual requirement.

This course is for anyone looking to deepen their understanding of how personal lines insurance works. This includes people interested in working in the insurance industry or gaining qualifications in the subject in the future.

• Introduction to insurance.
• What is insurance?
• The meaning of risk.
• Insurance: the why, how and who.
• The how and the why of insurance.
• Who’s who in the insurance market.
• Personal lines insurance: products and distribution.
• The products and the policy.
• Main types of personal lines insurance.
• What is insurance distribution?
• Job roles and customer service
• Key people in insurance.
• Serving the insurance customer.
• Getting the message across.