Extend Your Data Capabilities with Datorama

Make the most of your data with additional features and tools in Datorama.

• Discover how to automatically act on your data using actions and action rules in Datorama.
• Improve your marketing performance with data-driven insights.
• Take media planning and execution to the next level with Datorama tools.

• Activation Center in Datorama: Quick Look
• Use the Activation Center
• Einstein Marketing Insights in Datorama: Quick Look
• Use Einstein Marketing Insights
• Media Planning in Datorama
• Get to Know the Media Planning Process
• Create a Budget Allocation Plan
• Explore the Media Planning Center
• Pace and Optimize Your Campaign Execution
• View the Pacing Status of Active IOs