Entrepreneurship: From Business Idea to Action

Learn key business skills, from pitching your idea to writing a vision statement

On this course, you’ll enhance your understanding of business and improve your skills in entrepreneurship for university study and work.

You’ll develop yourself as an entrepreneur by learning how to approach key stages of entrepreneurship, from coming up with a business idea to writing a business plan.

Using case studies of local businesses and entrepreneurship in the MENA region, you’ll learn how to apply business concepts and ideas to different contexts.

You’ll also practice pitching your business ideas and learn about developing your enterprise within an entrepreneurship ecosystem.

This course is designed for refugees, displaced people and the communities supporting them in the MENA (Middle East and Northern Africa) region who wish to study an entrepreneurship or business related course at a university in English.

It has been created as part of the PADILEIA project, which aims to increase access to higher education and employment.

This course will also be of interest to anyone looking to start their own business and develop their knowledge of entrepreneurship.

It will be helpful for those looking to improve their English language vocabulary and communication skills in a business setting.

We recommend learners have a minimum of CEFR B1 (Common European Framework of Reference for Languages) to get the most from this course.

• Understanding yourself as an entrepreneur
• Welcome to Week 1
• Exploring entrepreneurship
• Tools to help you on your entrepreneurial journey
• Understanding yourself
• Idea generation
• Build your personal profile
• Developing your entrepreneurial idea
• Welcome to Week 2
• Refining your entrepreneurial offering
• Setting up your enterprise
• Getting support
• Understanding the resources needed
• Developing your soft skills
• Optional exercise: record your pitch
• Making the business work
• Welcome to Week 3
• Your role as the entrepreneur
• Feedback
• The family business
• Working with others
• Enterprise management
• Check your understanding
• Plan to action
• Welcome to Week 4
• Planning for the year ahead: action plan
• Planning for the year ahead: personal development plan
• Planning further into the future
• Skills for self development
• Tell the world about your business
• Additional exercise