Digital Transformation: Strategy

The business landscape is continuously evolving. With each new digital technology, a new transformation wave hits. To be successful, you need to know how to navigate these changing landscapes and set a strategy that will help you achieve your goals.

Industry and market structures are changing and you and your organization need to adapt accordingly. In this course, you will learn how to navigate scenariosin which the map constantly changes, like when new digital technologies put existing systems out of balance. This course will help you value potential network transformations and identify a secure path to reach your business goals. We will address questions such as:

• How can you identify the main challenges for companies facing a digital transformation?
• How to formulate a strategy handling the challenges identified when facing a digital transformation
• How to know what kind of projects to go for, versus the ones to forgo.
• How torecognize when the timing for digital transformation is right.

This course will help you handle the above issues and provide the concrete tools and strategies to ensure continued success while delivering customer value in a new context.

This course is part of the Digital Transformation Professional Certificate program.