YoVDO

Analytics for Retail Banks

Offered By: Edureka

Tags

Data Analysis Courses Upselling Courses Cross-Selling Courses

Course Description

Overview

Become a data-driven marketing expert by mastering analytics lifecycle, data infrastructure and digital trends while going through global retail banking case studies.

  • Analytics scope at a retail bank
  • Marketing challenges across the retail banking customer lifecycle
  • Data related Infrastructure at a retail bank
  • Channel implications on data driven marketing at retail banks
  • Data-driven customer acquisition at retail banks
  • Data driven usage management at retail banks
  • Data driven customer experience management at retail banks
  • Data driven upselling and Cross selling at retail banks
  • Data driven retention and loyalty management at retail banks
  • Practical Implementation challenges for the data-driven market

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