Minimalist Logo Design With Personality

Learn how to give brands an identity by developing memorable minimalist logos from start to finish using Adobe image and text editing software

• Introduction
• The Ideation Phase
• The Creative Process
• Presenting Your Ideas
• Final project

“Design has given my life freedom—freedom to live how I want, and the freedom to create for the pure love of it.”

It’s also something graphic designer Alex Aperios believes has the power to change the perception of a brand. He specializes in creating logos and brand identities for clients in a variety of industries, from fashion to music, and is the founder of his own design studio in London.

In this online course, Alex teaches you how to develop memorable, minimalist logos from start to finish. Learn to use Illustrator, InDesign, and Photoshop to create timeless designs that capture a brand’s personality and stand out from the crowd.

• About Me
• Influences
• Intro to Logo Design: Rules and How to Break Them
• Discovery Meeting and Brief
• The Research
• The Mood Board
• Sketching
• Starting in Illustrator 1
• Starting in Illustrator 2
• Selecting the Final Logos for Presentation
• Refining the Logos in Photoshop
• The Presentation
• Presenting Your Work Online and Developing a Portfolio
• Mock-Ups
• Minimalist Logo Design With Personality