Business Strategy for Creatives: How to Sell Your Art Online

Discover how to share, market, and sell your artwork across multiple online marketplaces and social media platforms.

• Introduction
• Knowing Your Product and Audience
• Working with Our Knowledge and Strategy
• Keeping the Customer (And Yourself!) Happy
• Final project

Want to sell your artwork online, but are unsure how? Learn the ropes from artist
Katy Alcock, whose business Simply, Katy has made almost 13K sales on Etsy.
Specializing in digital illustration, Katy has made the leap from creating her own prints and products to selling them on online marketplaces and through her own website.

In this course, Katy teaches you how to establish your unique brand, and understand your customer base. Discover the best practices for promoting your work on social media, and how to create a clear strategy for your business.

• About Me
• Influences
• Know Your Product
• Brand Identity
• Know Your Audience
• Planning Objectives and Milestones
• Brand Cohesiveness
• Promoting Your Collection on Marketplaces and E-shops 1
• Promoting Your Collection on Marketplaces and E-shops 2
• Making the Most Out of Social Media
• Working With Licensing
• Working With Our Milestones
• Customer Experience and Reacting to Feedback
• Production and Sending Tips
• Know Why It Makes You Happy
• Business Strategy for Creatives: How to Sell Your Art Online