Agile Sprint Planning: Build Effective Advertising Campaigns
Offered By: Domestika
Course Description
Overview
Explore innovative methodologies to overcome creative challenges and run successful advertising campaigns from start to finish
In this course, he teaches you how to use innovative sprint methodologies to come up with fast, effective, and fun solutions to creative problems. Learn how to reinvent your advertising process and develop campaigns quickly and effectively. Are you ready to sprint your way to success?
- Introduction
- Getting Your Bearings
- Preparation
- Sprinting
- Post-sprinting
- Final project
In this course, he teaches you how to use innovative sprint methodologies to come up with fast, effective, and fun solutions to creative problems. Learn how to reinvent your advertising process and develop campaigns quickly and effectively. Are you ready to sprint your way to success?
Syllabus
- About Me
- Influences
- What Is a Sprint, Why You Need It and What Is Our Project
- Remote or in-Person: The Difference
- Decisions: Brief, Prototype, Testing and Duration 1
- Decisions: Brief, Prototype, Testing and Duration 2
- Structuring the Content You Need
- Inviting the Right Participants 1
- Inviting the Right Participants 2
- Developing the Full Experience 1
- Developing the Full Experience 2
- Day 1: Content Maelstrom 1
- Day 1: Content Maelstrom 2
- Day 2: Ideation 1
- Day 2: Ideation 2
- Day 2: Ideation 3
- Day 2: Ideation 4
- Day 3: Expansion 1
- Day 3: Expansion 2
- Day 4 & 5: Prototype, Asset Testing and Delivering
- Organizing
- Keep Learning
- Agile Sprint Planning: Build Effective Advertising Campaigns
Taught by
Andre Matarazzo
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